Ferragamo across the Globe

Florence, Italy and worldwide. Year: 1998

This was the first commercial project that Prima Design ever worked on. We were tasked with the design and construction of more than 200 Salvatore Ferragamo store locations across the globe.

Prima Design started working with local architects and producers which brought local Florentines into the global spotlight. The Prima Design Florence studio became the design control center for the rapid worldwide expansion of the luxury goods brand, providing customized and efficient solutions for every Ferragamo project. The design team traveled to all the locations in Europe to do designs that were recreated in other countries by local architects. Prima Design would be informed each time the location scout would find the perfect spot for a new location and start working on adapting the branding.